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Random Quote
"Nothing gives a fearful man more courage than another's fear."
Umberto Eco
Leo Bogart Quotes
Advertisements may be evaluated scientifically; they cannot be created scientifically.
Leo Bogart

In my opinion, fun is what makes advertising successful.
Leo Bogart

The Great Idea in advertising is far more than the sum of the recognition scores, the ratings and all the other superficial indicators of its success; it is in the realm of myth, to which measurements cannot apply.
Leo Bogart

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